World Cup starting whistle in Germany: in order to make the football dreams of 2006 and 2011 come true, the organizers had to marshal additional energies and resources for stadiums, provisioning and travel costs. For the FIFA Women’s World Cup 2011, as previously with the FIFA World Cup 2006, the German Football Association (DFB), together with FIFA, the Eco-Institute (Öko-Institut) and the German Federal Environmental Foundation (DBU) developed the environmental concept GREEN GOAL. With forward-looking measures in the areas of energy, water, mobility, waste and catering, the project partners reduced the impact of the major sporting events on the environment and climate.
The overarching goal was to host climate-neutral tournaments. The operators of the World Cup arenas 2011 introduced environmental management systems, with the support of the DFB. The balance of unavoidable greenhouse gas emissions was compensated through investment in climate protection projects. For the World Cup 2011 the Organizing Committee summoned an Environmental Council which discussed, and accompanied the realization of GREEN GOAL.
The communications process surrounding the concept ensured that the anchoring of the concept of environmental protection in people’s minds continued in the time following the tournament.
Environmental and climate protection continues to be of great importance to the DFB after the close of the GREEN GOAL campaign too. Currently the organization is motivating its football clubs with the project DFB ENVIRONMENT CUP 2012 (DFB UMWELTCUP 2012) for environmental and climate protection. Information can be found at: http://umwelt.dfb.de
Project Operation:
Deutscher Fußball-Bund e. V.
Otto-Fleck-Schneise 6
60528 Frankfurt
Telefon 069|6788-683
Telefax 069|6788-266
stefanie.schulte@dfb.de
www.umwelt.dfb.de
Cooperation Partner:
Öko-Institut e. V.
Institut für angewandte Ökologie
64283 Darmstadt
Ref. 28263/21418
